Using genre to target your books to readersHow to use your book’s genre for effective marketing targeted to the kind of readers who are most likely to buy your book.
8 Handy book marketing tipsIn this post I offer some handy tips on how to market your books in a way that is likely to win friends and influence people, rather than se
My 6 Rules of Marketing Etiquette: Rule #6How to win friends and influence people to help you market your books - and how NOT to!
My 6 Rules of Marketing Etiquette: Rule #5People don't remember what you said or did, but rather how you made them FEEL. Here are some tips to help make your readers feel special
My 6 Rules of Marketing Etiquette: Rule #4Rule #4: don't friend people just so you can sell to them. Why not? Read on...
My 6 Rules of Marketing Etiquette: Rule #3The third post in my series on the Rules of Marketing Etiquette: don't turn your social media into one long 'buy my book' frenzy
My 6 Rules of Marketing Etiquette: Rule #2When you're starting out on your writing career, reviews are hard to come by and as precious as gold. It's tempting to ask everyone
My 6 Rules of Marketing Etiquette: Rule #1You're a writer. You have a vivid imagination. If you can imagine any of these scenarios and still feel you can send your 'buy my bo
Writing a catchy author bioWhile your author bio won't make or break your career, an effective bio is worth the effort!
My 7 Rules of Email EtiquetteToday's post isn't just for writers, but for everyone. Most of this should go without saying, and if you've ever worked in a bus